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CO-OP AD LAB: MEMBER MARKETING

Communicate to your members in a compelling and cost-effective way through
CO-OP Ad Lab. Take advantage of the value-added, marketing materials promoting convenience, accessibility and resources.

    Easy to use and customizable:
  • * Extol the virtues of the credit union movement
  • * Market access channels with professional marketing campaigns
  • * Increase consumer understanding and awareness of the CO-OP Network brand

CO-OP offers three ways to participate:

  • CO-OP Ad Lab

    CO-OP Ad Lab is convenient, cost effective and customizable. Download free, ready-made marketing materials promoting CO-OP products ranging from Multi-Mode Mobile, My Deposit Home to 28,000 surcharge-free CO-OP Network ATMs and over 3,500 national shared branching locations. Choose from posters, statement inserts, web banners and more.

    More Info

  • ATM Signage
    Program

    CO-OP offers a comprehensive program to promote your credit union and CO-OP Network on your ATM. Choose from free decals or subsidized signage for your terminals.

    More Info

  • CO-OP Consumer Education

    Educate your members about CO-OP products and services without publicizing the CO-OP brand. We’ve written newsletter articles, brochures and letters all designed to explain things like PIN POS and Debit processing; how fraud protection works; what “surcharge-free” means…and more!

    More Info

CO-OP AD PARTNERSHIP

CO-OP Ad Partnership subsidizes 50% of the printing costs for your Ad Lab materials, helping you amplify your marketing message. The subsidy is a 50% match, up to $1,500 per credit union.

CO-OP PREFERRED

Our fully-managed option for select Ad Lab programs. You simply let us know you’re interested – we customize the artwork, print, mail, fulfill orders and provide reporting. It’s a complete turnkey solution, helping free you to focus on your members.

Check back soon for the next CO-OP Preferred campaign.