The Westin Mission Hills Resort & Spa
Rancho Mirage, CA • April 14-16, 2008
Conference Speakers

THINK 2008: THE BEST OF IDEAS, INSIGHTS AND INNOVATIONS featured business experts from America's most respected and hottest companies OUTSIDE the credit union industry, who shared thoughts on how they've succeeded in areas where credit unions are struggling. Leading executives from the credit union industry were also on hand and shared the latest business-building tools and innovations.

Click on available speaker presentations to download.

John Moore John Moore

Former Retail Marketing Manager, Starbucks – "How to become the next Starbucks...With locations on every street corner"

 Howard Putnam Howard Putnam

Former President/CEO, Southwest Airlines – "Finding Success in an Industry Downturn"
Barry Smith Barry Smith

"Fraud & Confidentiality in Payments"

 Image Coming Soon Brooke Van Vleet

Executive Vice President, First Tech Credit Union –"Beyond Demographics: A Psychographic Approach to Segmentation"
Tom Woerner Tom Woerner

Publisher, Brandweek –"Attracting a Youth Market"

 Stanley C. Hollen Stanley C. Hollen

President/CEO,
CO-OP Financial Services –"Best of CO-OP Financial Services"
Carroll Beach Carroll Beach

President/COO,
CO-OP Shared Branching –"The Evolving Role of Shared Branching in a Technological World"

 Craig Beach Craig Beach

Vice President Marketing,
CO-OP Shared Branching –"My Credit Union is Inconvenient!"
Kathy Herziger Kathy Herziger-Snider

Vice President of Product Development, CO-OP Financial Services –"CO-OP Financial Services Products ‘Year in Review’"

 Kimberly Hester Kimberly Hester

Executive Vice President Network Services,
CO-OP Financial Services –"The True Value of Membership"
Caroline Lane Caroline Lane

Vice President Corporate Development,
CO-OP Financial Services –"Industry Trends"

 Dave Maus Dave Maus

President/CEO, Public Service CU, Chairman of the Board, CO-OP Financial Services –"Best of CO-OP Financial Services"

Laura Pizzarelli Laura Pizzarelli

Senior Vice President Corporate Relations,
CO-OP Shared Branching –"Cooperating to Compete: Consistency within the Network"

 Samantha Smyth Samantha Smyth

Vice President of Marketing,
CO-OP Financial Services
Connie Trudgeon Connie Trudgeon

Vice President Operations,
CO-OP Financial Services –"Fraud & Risk"

 Steve Wozniak Steve Wozniak

Co-Founder, Apple – "Innovation"
Frank J. Diekmann

Editor/Publisher, CU Journal – "Best of the Business"

 Barry Gibbons Barry Gibbons

Former CEO, Burger King – "David & Goliath Complex: Win Against the Big Guys"
Brad Lewis Brad Lewis

Producer/Director, Pixar – "Become a Universal Brand"

 Ken Schmidt Ken Schmidt

Former Director of Communications, Harley Davidson – "Differentiation"