Shared Branching

Credit unions often underestimate the cost of inconveniencing their members. The thousands of branches maintained by big national banks offer serious competition for the allegiance of the countless consumers who prize having many convenient places to interact with their financial institutions. But through the cooperative power of CO-OP Shared Branching, you can leverage the strength of the fourth largest branch network in the country to retain your most active and profitable members.

CO-OP Shared Branching provides:

  • Extended reach and enhanced member service through 4,300 nationwide branch locations and over 2,300 kiosks, near work, home, shopping and travel locations, including the ability to market Credit Union Service Center locations as your own.
  • Growth potential through the deeper, more loyal relationships with your most valuable members that make households with shared branching 12 times more profitable than those without.
  • Continuing innovation to give your members the leading-edge convenience solutions they expect, with rapid implementation through CO-OP's proprietary Next Generation Network.
  • The added value of a long-term business partnership built on CO-OP's Of You For You commitment to superior practices, corporate culture, procedures and products.

CO-OP Shared Branching capabilities include:

  • Next Generation Network (NGN) with the most fraud-resistant, cost-effective and dependable switch technology available.
  • Locator Services that make shared branching locations as easy to find as you are.
  • Credit Union Recovery (CURe) that protects your ability serve your members when disaster strikes.
  • Secret Shopper Program to ensure shared branches everywhere share your high standards of service.
  • Professional Marketing Support provided by CO-OP to build awareness of your expanded capabilities.